PowerPoint is one of the most popular software for presentations. It is part of Microsoft Office suite and can be used for personal, business and educational purposes. Most known for its templates and easiness of use, PowerPoint had conquered the presentations game.
From beginners to professional speakers, this software allows you to build your own presentations using text, images, video, audios, tables of data. There are a variety of animations and transitions that can help on delivering the presentation the way you want.
We’ve been working for five years in Presentation Design, and most of our work is done using PowerPoint.
Even though I’ve been using it over the past 5 years, I’m learning something new every once in a while. I’m always looking to improve my process, do things differently or executing the wrong command. Some mistakes are good too, eh? I feel like PowerPoint is a tool which is overlooked by many people in the design industry. When I switch to other software, I’m thinking <<oh, I could have done this a lot faster in PowerPoint>>. I like order and precision. Through PowerPoint’s grid and guides features, I’m able to satisfy these cravings of mine and create consistent and neat presentations.
Bogdan, Visual Hackers Designer
Advantages of PowerPoint
1. It can be used virtually anywhere
Put your presentation on a USB flash drive or in any cloud storage apps and you will have your PowerPoint presentation at hand anytime. It is also included in standard professional settings, so with your user license you can access your presentation from anywhere.
2. It is a collaborative solution
Work from home is now a normal thing to do. Tools that provide solutions for working together with your team even if you are in different locations are in high demand. PowerPoint adapted to this situation and with its online cloud storage you can now work on presentations at the same time, or work on the same presentation without sending it to each other.
3. You can choose to create your own design or use existing ones
PowerPoint offers you full control over your slides’ appearances. You have the freedom to customize your presentation with your own design. As it is easy to modify and play with the elements given by this software, you can create the perfect presentation for you.
There are also templates already integrated in the software for visually appealing presentation and for those who want a quick and nice design. Furthermore, PowerPoint will give you design ideas with the images and elements you chose to have on slides.
If you customize the slides you have the Master Slide, it will help you set the fonts, images (logos) and other preferences to all the slides. The master slide is the top slide in the thumbnail pane on the left side of the window.
4. Multiple uses
An adaptable and perceptive tool is how our founder described PowerPoint in a previous article. That is because this software is not only for presentations (even though it is most known for them), but also for other types of materials, such as flyers, marketing materials, gifs, videos or CVs. We do in PowerPoint infographics, our social media posts and the presentations for clients.
89% of people use PowerPoint to create presentations.
Read more about how you can use PowerPoint:
5. Export in different formats
With PowerPoint you can export your materials in other formats than .pptx. We talked previously about all the types of materials you can create in this software and for them it offers alternatives of saving you work.
Presentations can be saved also in .pdf, this will reduce their size, videos can be exported as mp4 and for gisf there is the specific option to save them as Animated gifs. Of course there is also the option of saving a slide as .png or .jpg.
6. It facilitates an effective way of communication with the audience
Most of the time, PowerPoint is used for presenting to a larger audience (a few things have changed in 2020, but a zoom presentation looks just as good), as it is easier to be projected. Choose your communication style, do you want to rely more on images, on text or videos, all of them can be easily integrated in PowerPoint.
65% of the population are visual learners
7. You can insert multimedia formats
Visuals are the key in PowerPoint. Images and videos help you explain your idea better and in an engaging way in any presentation. There are some basic sounds that you can use or insert your own audio for the desired effect.
Play with all the functionalities of this tool and use it to its maximum.
8. Extremely efficient tool
Once you get familiar with the software, there are all kinds of features that you can use to become an expert in PowerPoint. We can even name 84 shortcuts that will change the way you use it and will also save you a lot of time.
Learn for yourself:
9. It is accesible for all categories of users
Most of the time employees/staff have already the Microsoft license on their work computers, with PowerPoint included. Also universities aquire the suite so student and teacher cand use reach out and use them.
Disadvantages of PowerPoint
1. High risk of technical issues
It can happen anytime, there are a lot of variables that intervene when you are about to use PowerPoint for presenting. Your computer can stop working, getting an update right before you start or losing power in the middle of the presentation. There is always the connectivity issue, do you use HDMI, VGA or you have an adaptor. PowerPoint also has some specifics ada[ted for your computer, like fonts or videos, and if you don’t embed them or you don’t put them in a folder with the presentation they won’t work on somebody else’s computer.
2. Overuse of information
After you accommodate with the software it becomes very easy to get lost in all the options you have. How much text is too much? Are there enough images? What font to use? How many fonts to use? By adding a lot of things you will lose sight of the purpose of the presentation.
We know that there is a lot of important information you want to transmit, but leave some mystery for the delivery part.
3. Predisposal to death by PowerPoint
PowerPoint presentations are very common in conferences, business meetings and universities, therefore your audience has seen quite a lot of presentations before yours. You need to catch your audience’s attention from the beginning with your presentation looks or with your way of presenting, otherwise they will get bored and won’t listen to you presenting. Make sure you put enough time into preparing your PowerPoint material, a good presentation with a fine speech will hit the target.
Avoid templates as much as possible if you want to impress, or work on them and add your unique style to them.
4. Presenters rely too much on slides
Sometimes when you are too focused on preparing the slides you may forget to actually prepare to deliver the presentation and you will end up reading from the slides. The audience wants to hear more from the speaker than what is presented on the slides, otherwise they could have looked over the presentation themselves.
5. Over use of presentations
There are situations when you get so used with the tool that you will start making a presentation for everything. Every report or status will become easier to do in PowerPoint for you, but it won’t be that fun for your colleagues and will cost you time.
We recommend using Powerpoint for all kinds of materials, not just presentations. This tool can give you freedom in design and also help you with predefined elements.
If you want to make a presentation yourself, invest time, look for tutorials or just reach out to an agency to help you create the right presentation.