An Easy Guide To Repurposing Content
Repurposing content is a smart idea. It allows you to explore a piece of content from different creative perspectives and tailor it to multiple audiences and channels.
There are many reasons why you’d choose to repurpose a piece of content. It could be:
- Content that’s performed extremely well.
- An asset in which you’ve invested a lot of time and effort.
- On a trending topic or a recurrent conversation.
- You’re overwhelmed by the quantity of content you’re expected to produce and there is only so much time in a day.
This guide will help you identify what type of content you should repurpose and give you practical ideas as to how to transform your content for achieve maximum ROI.